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Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing) by Michel Wedel, Wagner A. Kamakura

Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing) Michel Wedel, Wagner A. Kamakura ebook
Format: djvu
Page: 382
ISBN: 0792386353, 9780792386353
Publisher: Kluwer Academic Publishers

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